Perhaps there’s no greater sign that cryptocurrency is growing in strength and here to stay than the fact that multinationals around the world are becoming increasingly involved with it.
Starbucks now accepts Bitcoin, IBM has initiated a variety of crypto projects, JP Morgan Chase came out with its own altcoin, and even Google has gotten into providing datasets for developers of several cryptocurrencies.
While such news is a tip of the hat to the increasing popularity of cryptocurrency, less talked about are the ways that smaller ventures are thinking outside the box to use this alternative to fiat money to grow their businesses.
One of the fields that have recently become cosier with cryptocurrency includes affiliate marketing.
Affiliate marketing programs are as old as the internet and developed alongside it, offering another way for vendors to showcase their wares other than direct ads.
Cryptocurrency- Growing in stature with multinationals
Now some of these programs are looking to crypto to take them to the next level.
The Advantages of Marrying Cryptocurrency and Affiliate Marketing
Perhaps it goes to reason that customers who sign up to affiliate programs for their businesses or their personal blogs are likely to be more aware of financial technology, more attuned to new trends, and ultimately more open to being paid in crypto.
Nonetheless, as many affiliate marketing programs are now discovering, both the company and the customer have a lot to benefit from by dealing in cryptocurrency.