Nudge : Non-fiction, Subject : Behavioral Economics
Nudge: Improving Decisions About Health, Wealth, and Happiness
“Nudge theory is a concept in behavioral economics, political theory, and behavioral sciences that proposes positive reinforcement and indirect suggestions as ways to influence the behavior and decision-making of groups or individuals.”
- Wikipedia
On our daily life, human beings are forced to take lots of decisions. Some are insignificant and some are very important. Mostly, fooled by clouded thoughts, we tend to take poor decision. Nudge is about how to take right decision in our everyday life. It may be applied by an individual, an organization to achieve excellence or a Government agency to convince the masses. Nudging help us to become wiser, smarter and better decision makers.
Reviews:
One of The Strategist’ s “13 Best Personal Finance Books, According to Money Experts”
“One of the few books . . . that fundamentally changes the way I think about the world.” —Steven D. Levitt, coauthor of Freakonomics
“Engaging and insightful . . . The conceptual argument is powerful, and most of the authors’ suggestions are common sense at its best. . . . For that we should all applaud loudly.” —The New York Times Book Review
“An essential read . . . The book isn’t only humorous, it’s loaded with good ideas that financial-service executives, policy makers, Wall Street mavens, and all savers can use.” —The Boston Globe
“This book is terrific. It will change the way you think, not only about the world around you and some of its bigger problems, but also about yourself.” —Michael Lewis, author of Moneyball and Liar’s Poker
“This gem of a book . . . is a must-read for anyone who wants to see both our minds and our society working better. It will improve your decisions and it will make the world a better place.” —Daniel Kahneman, Nobel Prize–winning author of Thinking, Fast and Slow
“Utterly brilliant . . . Nudge won’t nudge you—it will knock you off your feet.” —Daniel Gilbert, author of Stumbling on Happiness
“Nudge is as important a book as any I’ve read in perhaps twenty years. It is a book that people interested in any aspect of public policy should read. It is a book that people interested in politics should read. It is a book that people interested in ideas about human freedom should read. It is a book that people interested in promoting human welfare should read. If you’re not interested in any of these topics, you can read something else.” —Barry Schwartz, The American Prospect
“Engaging, informative, and thoroughly delightful.” —Don Norman, author of The Design of Everyday Things and The Design of Future Things
“A wonderful book: more fun than any important book has a right to be—and yet it is truly both.” —Roger Lowenstein, author of When Genius Failed
“Save the planet, save yourself. Do-gooders, policymakers, this one’s for you.” —Newsweek
“Great fun to read . . . Sunstein and Thaler are very persuasive.” —Slate
“Nudge helps us understand our weaknesses, and suggests savvy ways to counter them.” —The New York Observer
“Always stimulating . . . An entertaining book that also deeply informs.” —Barron’s
“Entertaining, engaging, and well written . . . Highly recommended.” —Choice
“This Poor Richard’s Almanack for the 21st century . . . shares both the sagacity and the witty and accessible style of its 18th-century predecessor.” —Law and Politics Book Review
“There are superb insights in Nudge.” —Financial Times
About the Authors
Richard H. Thaler - Co-Author
Richard H. Thaler was awarded the 2017 Nobel Prize in Economics. He is the Charles R. Walgreen Distinguished Service Professor of Behavioral Science and Economics at the University of Chicago’s Booth School of Business, where he is the director of the Center for Decision Research.
Cass R. Sunstein, Co-Author
Cass R. Sunstein is the Robert Walmsley University Professor at Harvard Law School, where he is the founder and director of the Program on Behavioral Economics and Public Policy. He is by far the most cited law professor in the United States.
Source : Amazon Book Website
Compiled By
Srini
For INSTANEWSGRAM BOOKS
Note: To publish this book review, we haven't received any cash or kind from the publishers or from the author. It is done solely based on its merit.